Hi, I'm Katherine. For the past decade, I've worked across narrative documentary, filmmaker communities, and cultural partnerships, helping creative work find its people. I've helped emerging filmmakers find collaborators and opportunities, and built programming, communities, and audience strategies that give stories a life beyond the screen.
Download résumé ↗When we spoke, you mentioned three key pillars at Criterion: Partnerships, Editorial, and Social. I've led work across all three. Here's where I've delivered, and where I'd love to plug in.
At Fever, I own museum and entertainment partner growth, launch strategy, and ticketing initiatives. My work with Secret Media / Secret NYC connects cultural discovery and media distribution to audiences who go on to experience it in person.
Bring Criterion into new cultural spaces—from museums and bookstores to creative communities.
Through Asian Creative Network, I've built programming and communities for emerging filmmakers, including a $20K filmmaker accelerator and initiatives connecting creatives with collaborators, industry resources, and opportunities.
Develop filmmaker-led programming that gives audiences new ways to discover and revisit films.
I've worked on viral social campaigns and built creator communities, pairing participatory ideas with TikTok and Meta strategy. For Mercer Labs, I directed campaigns that turned cultural curiosity into measurable audience growth.
Turn cultural discovery into participation, Channel engagement, and lasting audience relationships.
I'd love to help carry Criterion's mission forward, connecting its films and filmmakers with the people who will discover, revisit, and pass them on.
Where I'd love to lean in: cultural partnerships, filmmaker-led programming, and the editorial ideas that give collaborations a reason to exist.
A cross-functional focus connecting filmmaker programming and cultural partnerships with social participation, Channel discovery, and audience relationships that last.
I've led the partner, creative, and growth sides of launches, and would love to explore where that experience could be useful across Criterion's teams, particularly as partnerships, editorial, and social come together. I'd welcome a conversation about what you're building and where I might plug in.
What happens when we return to a film in a different act of life and find something we couldn't see before? And what happens when that rediscovery becomes someone else's first encounter?
I'd love to build Criterion Yesterday / Criterion Today / Criterion Tomorrow, a recurring series about the lives films lead beyond their first viewing. Each edition begins with a film, a voice, and a question worth returning to, then opens a path from the story on screen to the people watching it now.
THE PREMISE A film worth returning to. A new voice to meet it. An invitation to see what comes next.
Begin with a film and a question. Build a recognizable Yesterday / Today / Tomorrow editorial identity, then choose the social, physical, and cultural expressions that belong to that particular film.
A recurring visual language for Yesterday / Today / Tomorrow: short filmmaker reflections, then-and-now prompts, and posts asking which scene viewers carry into another chapter of life. Responses become part of the next edition, not just comments beneath it.
Create a film-specific pause in the city: a time-capsule wall, a carefully designed waiting room, or a set-inspired installation where people leave a memory and take away a prompt to watch. A QR invitation leads back to the film and its Channel context.
A film anniversary, an artist's work, or a timely conversation in music, photography, design, or fashion can open a new entry point. Bring in collaborators who have a genuine relationship to the film, then build programming that earns the connection.
Bring fandoms together through moderated film-memory boards, collective playlists, and return-viewer / first-timer screenings. For select titles, commission a print, object, or small physical-and-digital companion that feels specific to the film.
Films stay with us, but they don't stay still in our lives. Each edition begins with a title chosen with Criterion's curatorial team and follows it across three encounters.
What stayed with you? A filmmaker or artist returns to the first time they saw the film, with a personal story and archival context that reveals the world around it.
What do you see now? Revisit a scene, question, or performance through the lens of a current cultural conversation, without asking the film to follow a trend.
Who sees it next? Pair a returning viewer with a first-timer, then let the second response lead viewers toward another film.
Start with the Criterion Channel, not a pop-up. For a pilot, I'd propose The Film You See Twice: a short filmed exchange between someone returning to a favorite and someone watching it for the first time.
Ask each viewer to bring a scene that changed for them, or surprised them. A filmmaker or artist helps open the conversation.
Lead audiences to the Channel's film, companion interviews, commentaries, and curated programming, where available. The film remains the main event.
Build a short editorial path into a related title or collection, with a question to carry into the next viewing.
The film, guests, and viewing pathway would be developed with Criterion's curatorial, editorial, and Channel teams.
The public-facing series should be recognizable from one edition to the next, while each film determines how people participate. I'd start with a social invitation and choose an offline expression only when it deepens the viewing.
Invite viewers to post a remembered scene alongside a new interpretation. Collect selected contributions in a moderated digital time capsule, then revisit them in a short editorial follow-up.
For a film about waiting, loss, or passing time, commission a small installation based on one resonant location or object. Visitors can leave a note, hear another viewer's story, and find a path to watch.
A partner cinema hosts a first-timer and returning-viewer screening, with audience questions collected before the credits and a curator or filmmaker leading the conversation afterward.
Create a restrained identity for Yesterday / Today / Tomorrow across posts, prompts, event ephemera, and occasional artist-designed keepsakes. A coherent series language, with each film's own visual voice.
These are pilotable ideas, not a production slate. The Channel film, its editorial context, and the audience's reason to return remain the starting point.
Pilot one film, one strong conversation, and one audience invitation. I could help lead the collaborator outreach, partner development, production, social participation, and rollout while Criterion's teams guide the film programming and editorial point of view.
Look beyond reach: Did audiences watch the film, explore the supplements, discover another title, contribute to the conversation, or come back for the next edition? Measure what is available, learn what worked, and let the response shape the following chapter.
The ambition is simple: not to make a classic feel new, but to make room for someone to find a new relationship with it.
Long before I worked in media and partnerships, I was drawn to narrative documentary and the people making things together. As a photographer and community builder, I love how a film can become part of someone's memory, then find a different life in another person's hands.
What draws me to Criterion is that the film is never treated as the end of the conversation. Its restoration and preservation, the writing, the filmmaker voices, the editions, and the Channel all make space to look more closely and to return.
I've spent years helping creative communities find one another. I'd love to help more people find their way into that same spirit of curiosity, and discover a film they'll want to share.
LIVE ENTERTAINMENT & CULTURAL EXPERIENCES
At a global live-experiences platform, I manage cultural partnerships and media distribution, including Secret Media / Secret NYC, connecting digital discovery with museum and entertainment experiences, ticket sales, and partner revenue growth.
CREATIVE COMMUNITY & FILMMAKER DEVELOPMENT
Helped grow a 52K+ creator community through programming, Discord groups, city chapters, and gatherings that connect emerging filmmakers and artists with peers and opportunities. Membership conversions rose 40% and retention 35%.
MEDIA & ENTERTAINMENT STRATEGY
Worked with media companies on content economics, licensing, distribution, subscription models, and the business decisions behind creative work.
COMMUNITY-BASED HEALTHCARE
At a healthcare startup bringing services into laundromats and neighborhoods, I worked on mobile outreach, community activation, customer acquisition, and growth.
I'm curious how partnerships, editorial, and social come together at Criterion, and where my experience might be useful. I'd welcome the chance to talk in person.
fu.katherine@gmail.com